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Acerno (www.acerno.com) is the predictive targeting network that drives consideration for brands, incremental transactions for retailers, and relevance in advertising for consumers. No personal information of any kind is ever collected: We use analytics and completely anonymous shopping data to accurately describe audiences and predict what they are interested in buying.

Advertising.com, Inc. (www.advertising.com) is a leading provider of interactive marketing services to advertisers, agencies and publishers. We conduct strategic direct-response and brand marketing campaigns that guarantee bottom-line results for our clients. From web ads to search listings, we offer diverse tactical tools, innovative thinking and the most expansive reach in the industry. Advertising.com is a wholly owned subsidiary of America Online, Inc.

Akamai Technologies, Inc. (www.akamai.com) provides market-leading managed services for powering rich media, dynamic transactions, and enterprise applications online. Some of these services help publishers and advertisers from across Akamai's customer base to better understand their consumer end users and to provide more personalized on-line experiences, including by better targeting advertising. To learn more about Akamai's commitment to privacy, please click here.

AlmondNet (www.almondnet.com) Founded in 1998, AlmondNet is a New York-based media and advertising technology company that revolutionizes search and makes the Internet advertising market efficient by distributing relevant paid search ads to people wherever they go, based on recent searches they made.

Atlas (www.AtlasSolutions.com) is an online advertising product operated by Microsoft Corporation. Via Atlas, Microsoft provides digital marketing technologies that are designed by marketers, for marketers. This buy-side focus enables Atlas to develop effective tools and services that meet the real-world needs of agencies and advertisers. Microsoft, along with its family of companies, considers Internet user privacy to be of paramount importance. We are committed to protecting users' online privacy and have implemented a progressive privacy policy.

AudienceScience, Inc. (www.AudienceScience.com) provides relevant advertisements to consumers based on your interests. In order to provide advertisements that may be of interest to you, AudienceScience uses general information about the types of Web sites you visit and other non-personally identifiable information about you. AudienceScience, along with its affiliated publishers and advertisers, holds the privacy of its users in the strictest confidence. At no time is personally identifiable information associated with any behavioral data in the AudienceScience Audience Search Network. All information gathered by AudienceScience remains the sole property of our customers. Please see our privacy policy for additional information on our product and privacy practices.

BlueKai (www.bluekai.com) is the creator of the first and largest online data exchange that is designed with consumer transparency and participation in mind. Unlike ad networks, BlueKai does not sell ads or impressions. By aggregating valuable shopping and research data across the Internet, BlueKai enables marketers and ad networks to drive effective and scalable targeting and prospecting campaigns. Publishers can participate as intent data providers to earn revenue in a privacy friendly way. Our goal is to create the next-generation approach to effective online marketing that is driven by intent data and advocacy for consumer participation.

BlueLithium (www.bluelithium.com) is a Yahoo company. Yahoo! Inc. is a leading global Internet brand and one of the most trafficked Internet destinations worldwide. Yahoo! is focused on powering its communities of users, advertisers, publishers, and developers by creating indispensable experiences built on trust. Please visit www.bluelithium.com to learn more about BlueLithium's commitment to privacy.

Burst Media (www.burstmedia.com) is a leading provider of advertising representation, services and technology to independent Web Publishers. Burst Media enables advertisers to reach finely segmented audiences through its Burst Network and Burst Direct units. Burst also markets its ad management platform, AdConductor™, which provides full technical and professional support to manage the complex process of ad sales and service for vertical ad networks. Burst Media firmly believes the privacy of web users must be protected. For more information, please visit Burst Media's privacy policy.

Collective Media (www.collective.com) is a leading online advertising media and technology company specializing in audience targeting, optimization and reporting solutions to serve online publishers, agencies and advertisers. Collective's product suite includes the Collective Network(TM), the largest premium display advertising network, the Directive Network(TM), the only transparent performance advertising network, AMP(TM), its proprietary ad network management platform and Personifi(TM), the leading semantic content classification and audience targeting solution.

Dedicated Networks (www.dedicatednetworks.com) is an online advertising platform allowing advertisers to effectively reach their target audience, while maintaining brand response and direct response goals. Dedicated Networks incorporates custom channel targeting within its list of 2,000+ publishers, reaching more than 90MM unique users.

Note: Dedicated Networks utilizes third-party ad serving technology provided by DoubleClick, Inc (DFP). As such, all cookies placed by Dedicated Networks, including the opt-out cookie, will appear as DoubleClick cookies.

eXelate (www.exelate.com) is the first and largest marketplace for privacy friendly targeting data. eXelate connects leading online publishers with advertisers, ad agenicies and ad networks who seek to create a more interest-tailored online advertising experience. Via the eXelate eXchange, publishers contribute non-personally identifiable consumer interest information which is leveraged by leading national advertisers in order to increase the efficiency and effectiveness of their campaigns. The eXelate targeting eXchange stresses transactional transparancy, performance accountability and consumer respect.

FetchBack (www.fetchback.com) is the Retargeting Company that converts more lost prospects than any other Retargeting solution in the marketplace today. We are dedicated to protecting consumer privacy online.

The Fox Audience Network (www.foxaudiencenetwork.com) enables marketers of all sizes to find and connect with customized audiences across the Internet. With its massive reach and the industry's leading customization and reporting platform, FAN is able to maximize return on investment for marketers and revenues for publishers while creating an altogether more relevant experience for users across the web.

Google (www.google.com) operates the DoubleClick online ad serving product, providing advertisers, web publishers and direct marketers with the tools needed to plan, execute and analyze marketing programs with greater ease and efficiency. Our comprehensive set of integrated solutions have become leading tools for campaign management, online advertising, email delivery, offline database marketing, data management and marketing analytics. As consumers embrace new forms of media and business scales to meet the demands of multi-channel marketing, Google will remain at the forefront, helping marketers effectively target, reach and measure the results of their marketing programs.

Note: Because Google uses DoubleClick ad serving technology, cookies placed by Google for behavioral advertising, including the opt out cookie, will appear as DoubleClick cookies

interCLICK (www.interclick.com) is the leading transparent ad network, committed to providing full end-to-end transparency to advertisers, publisher and consumers. In 2007, comScore named interCLICK the fast growing ad network and currently reaches over 65% of the U.S. internet audience and growing. interCLICK provides advertisers solutions for the entire marketing lifecycle, employing the latest advanced targeting methodologies to meet and exceed campaign goals. With a network of comScore top 1000 sites, top brand advertisers and consumer choice, interCLICK strives to be a trusted partner for all of its clients. For more information, please visit www.interCLICK.com.

Lotame (www.lotame.com) provides a platform for easily building and addressing customizable consumer audiences based on social activity in addition to implied or stated interests. Lotame has specifically designed its patented Crowd Control platform to take full advantage of the unique attributes of social data, using participation and user generated content as a foundation for improved campaign performance. Please visit http://www.lotame.com for more information.

Mediaplex (www.mediaplex.com) provides cross-channel advertising technology solutions and services that enable marketers to achieve one-to-one messaging, greater efficiencies and a competitive edge through insightful reporting and analytics. Our team of industry experts focuses on putting the customer first, providing advanced technology solutions alongside consulting services for the greatest return on their marketing spend. As the most experienced independent ad server through our MOJO Adserver technology, we understand the importance of data privacy, which is why keeping our clients' data secure and uncompromised is a top priority. Our ability to blend technology, campaign experience and customized expert analysis gives our clients more than just a product or service but a true partnership.

Media6º (www.media6degrees.com) provides marketing analytics to help leading marketers meet their online customer acquisition goals. Our proprietary targeting technology delivers behaviorally targeted banner ads across the web. For more information about our privacy practice, please visit our privacy policy http://www.media6degrees.com/privacy.php.

Mindset Media (www.mindset-media.com) is the internet ad network for brands. Using its proprietary psychographic standard, Mindset Media lets brand advertisers target millions of people with the personality traits that fit their brands in simple online media buys.

NextAction (www.nextaction.net) is committed to improving consumer's online ad experience, increasing transparency, creating meaningful user controls, and enforcing robust data security.NextAction's mission is to enhance your browsing experience by increasing the relevance of the products and services that advertise to you on the Web. We do this through the anonymous aggregation of a number of online and offline data sources which help us to determine which marketing offers are most likely to be relevant. For more detailed information, please read our online advertising Privacy/Security Q&A.

Quantcast (www.quantcast.com) provides services to online marketers and media companies that helps them better understand general web audience characteristics and deliver advertising to groups of people based on broad demographic, geographic or interest-based insights. The company's innovative direct-measurement approach generates publically available traffic and audience profiles for millions of Web destinations. Quantcast also provides solutions that help manage the delivery of advertising in real-time so that advertisers can reach relevant audiences with a projected set of characteristics across the Web. Participants in the Quantcast measurement and/or ad delivery service are required to include appropriate notification in their privacy policies.

richrelevance (www.richrelevance.com) is the leading provider of next-generation personalization and product recommendation tools for enterprise-class eCommerce sites. Designed by the former head of Amazon's Personalization R&D team, richrelevance's enRICH platform offers merchandisers and marketers a robust product suite with innovative controls to drive conversion, increase revenue and build brand loyalty-while providing online consumers with an enhanced shopping experience. As part of the enRICH™ product suite, richrelevance's advertising product, richreach™, allows retailers to reach lost prospects and top customers throughout their online experience by leveraging onsite shopping behavior to deliver personalized ads.

Safecount (www.safecount.net) provides a simple, straightforward digital platform that enables advertisers, researchers and media companies to understand the effectiveness of online advertising and marketing programs. The platform also gives consumers far more information about their role in these programs more plainly than ever before through a unique "cookie viewer," the first of its kind. Safecount's guiding principle is that consumers have a right to control and choose what information they share while online. We believe in being clear and transparent regarding our privacy practices, and we consider all Web visitors' opinions to be very important. Safecount is committed to promoting respect for consumer privacy and consumer control in collaboration with online researchers, advertisers and publishers. For more information, please visit: www.safecount.net.

SpecificMEDIA, Inc. (www.specificmedia.com), the advertising industry's fastest-growing interactive media company, enables advertisers to target consumers through advanced demographic, behavioral, contextual, geographic and retargeting technologies. The company's Premium Network is wholly comprised of over 450 name brand publisher that reach more than 118 million U.S. consumers monthly. In addition, Specific Media's Data Network provides anonymous consumer tracking information from more than 2 million websites and 20 million web pages. The combined size of its Premium Network and Data Network enables the company to identify and target a larger number of consumers than other networks. Specific Media works with leading Fortune 500 brand advertisers, including seven of the top 10 companies. No other media company gives advertisers the ability to reach their target audience online with scale and nearly 100% accuracy.

TACODA, Inc. (www.tacoda.com) is the pioneer and leading provider of behaviorally targeted online advertising solutions to websites and marketers. TACODA-enabled sites reach over 75% of the U.S. internet audience on a monthly basis. The Company operates two distinct services: TACODA Audience Management Services™, an advertising targeting service for websites and TACODA Audience Networks™, an advertising network service for marketers and TACODA-affiliated websites. Audience Management Services provides technology to websites to better target advertising to consumers. Audience Networks helps marketers display the most relevant advertising to consumers. TACODA considers the protection of your privacy to be of paramount importance. TACODA only uses anonymous, non-personal identifiable information (non-PII) data, rolled up into segments. No data is shared between or among websites. TACODA is TRUSTe certified.

Traffic Marketplace (www.trafficmarketplace.com) As the premiere Business-to-Audience online ad network, Traffic Marketplace delivers relevance in online advertising by connecting advertisers with their target audience.

Traffic Marketplace delivers billions of advertising impressions each month to over 120 million unique USusers, generating millions of leads and customers from its network of top tier branded websites.

Tribal Fusion (www.tribalfusion.com), a leading site representation company, partners with top quality web publishers to provide both brand and direct advertisers with targeted ad placements. Offering site-specific, channel-wide, run-of-network ads as well as behavioral and contextual placements, Tribal Fusion delivers results through expert advice and intelligent technology.

Tribal Fusion is part of the Exponential Interactive Inc. group of online marketing businesses. Tribal Fusion, along with its sister companies, is committed to protecting users' online privacy. For additional information, please see our privacy policy.

Turn Inc. (www.turn.com) is an innovative technology company that provides advertisers and publishers with an advanced marketplace for buying and selling online advertising. Turn's technology utilizes information about the publisher, web page, advertiser and anonymous audience to improve the relevance of the advertising shown to you. Turn cares about consumer privacy and our technology does not collect or utilize your name, address, email or any other personally identifiable information. For information about Turn's privacy practices, please visit our privacy policy.

24/7 Real Media Inc. (www.247realmedia.com) is a leading global digital marketing company, empowering advertisers and publishers to engage their target audiences with greater precision, transparency, and ROI. Using its award winning ad serving, targeting, tracking, and analytics platform, powerful search marketing capabilities and global network of specialized Web sites, the company has turned the art of reaching audiences across virtually any digital medium into a measurable science.

Undertone Networks (www.undertone.com) is a premier online advertising network comprised of today's top media properties. Undertone executes and manages online advertising campaigns for leading digital and traditional advertising agencies along with the marketers they serve. We provide online solutions that help advertisers achieve their brand and performance-based initiatives via a comprehensive selection of ad formats, rich media, and targeting capabilities, combined with expert, personalized service and an unwavering dedication to reliability and accountability.

Note: Undertone Networks uses third-party ad serving technology provided by Zedo, Inc. As such, all cookies placed by Undertone Networks, including the opt out cookie, will appear as Zedo cookies.

ValueClick Media (www.valueclickmedia.com) is one of the largest and most experienced display advertising networks, helping advertisers reach their brand and direct response objectives and publishers earn the most for their available inventory since 1998. Advanced targeting and optimization technology, extensive account management and network quality controls and 80 percent reach of the U.S. Internet audience combine to make ValueClick Media the premier network partner for marketers focused on performance. ValueClick Media's display advertising network respects consumers' privacy choices and it collects no personally identifiable information. For more information, please review our privacy policy. ValueClick Media is a division of ValueClick, Inc. (NASDAQ: VCLK).

[x+1] (formerly Poindexter Systems, Inc.) (www.xplusone.com) is the new standard in behavioral targeting. The company's performance optimization technologies enable marketers to maximize the performance and profitability of their online marketing efforts. The company's Progressive Optimization Engine™ (POE) is the industry's first real-time statistical modeling platform that uses clustering and predictive modeling to identify audience viewing behavior and automatically deliver the right message to maximize response through any digital channel.

Yahoo! Inc. (www.yahoo.com) is a leading global Internet brand and one of the most trafficked Internet destinations worldwide. Yahoo! is focused on powering its communities of users, advertisers, publishers, and developers by creating indispensable experiences built on trust. Please visit the Yahoo! Privacy Center to learn more about Yahoo!'s commitment to privacy across its diverse products and services.